Purple Cows and Free Prizes – Seth Godin’s Marketing Insights
A few years back I stumbled across a wonderful little book called Free Prize Inside by Seth Godin. The book introduced me to Seth Godin and his unique insights into the art and science of marketing and of spreading ideas. …. Read More
Left Brain vs Right Brain: The Kindle vs the iPad
The Apple iPad vs the Amazon Kindle debate rages on in the media and the blogosphere – with no end in sight. The iPad fans proclaim that the Kindle is dead : it is no match for the rich, interactive, tactile …. Read More
Could this be iPad’s Killer Application ?
In an earlier post earlier post I countered the view held by many that the iPad will kill the Kindle. I believe these two devices target different and overlapping market segments and can coexist. However, I also believe that the iPad is …. Read More
Top 10 Reasons Why the iPad will NOT Kill the Kindle
There is a post on TechCrunch today about the Top 10 Reasons The Apple iPad Will Put Amazon’s Kindle Out of Business Certainly the iPad will give some competition to the Kindle – especially the $489 model – but put it out of …. Read More
Apple Introduces the iPad – Revolutionary or Evolutionary ?
The last time there was so much hype about a tablet, was possibly when Moses came down the mountain with one made of stone ! Steve Jobs – who has almost attained the same legendary status in the tech world – …. Read More