Innovation

Embracing the Unreasonable: How Dissatisfaction Drives Innovation

“The reasonable man adapts himself to the world: the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man.” – George Bernard Shaw In a world driven by technology and innovation, it’s worth pondering this provocative quote by George Bernard Shaw. Do our progress and our …

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Why iPads, Google Plus, and the Next Big Thing Escape Market Research

[pl_row] [pl_col col=12] [pl_text] The initial reaction to Google+ has been extremely positive.  Not even three weeks old, and it already has 10 million+ users – making it the fastest growing social network in history – beating even Facebook, Twitter and MySpace in terms of growth rate.    All early indicators are that people love …

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Watson’s Triumph in Jeopardy: A Loss for Humans, A Win For Humanity!

Like millions of others, I watched  as  humanity’s best players were  trounced on the  US TV quiz show Jeopardy! last night by a computer system named Watson built by IBM.    I was fascinated by Watson  – as  it rekindled my interest in Artificial Intelligence (AI) first cultivated in graduate school.  I recalled my own …

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Purple Cows and Free Prizes – Seth Godin’s Marketing Insights

A few years back I stumbled across a wonderful little book called Free Prize Inside by Seth Godin.   The book introduced me to Seth Godin and his unique insights into the art and science of marketing and of spreading ideas.    That in turn lead me to reading his  ebook  “Unleashing the Idea Virus” …

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